Why Nexus CTV?
Scale & Reach
600 M+ today, 1 B+ by year‑end; TAG‑verified supply path.
Brand Safety & Measurement
IVT Shield, IAS • DV • Moat and Nielsen‑compliant tracking.
Interactive & Shoppable Formats
Remote click, QR codes, buy‑now video.
Cross‑Screen Synergy
Full‑funnel campaigns with Gaming, Influence, Retail, Affiliate.
Our Solutions
Programmatic / PMP
One Deal ID gives premium reach across all DSPs.
Interactive & Shoppable Ads
Remote click, QR scan, instant purchase, seamlessly integrated into CTV content.
SSAI & IVT Shield
Ad‑block proof, seamless playback, bot‑traffic protection.
1P Targeting & Audiences
Demographics, content context, lifestyle plus CRM retargeting.
Cross‑Screen Packages
CTV plus in‑game roadblock & web/mobile retargeting sync.
Realtime Dashboard
Monitor VTR, GRP, ROAS & attention scores live.
How it works
Discovery & Goals
Align KPIs, audiences and data integrations.
Integration & Deal Setup
SSAI tag, appads.txt & Deal ID configuration.
Creative & Format Selection
30″ spots, interactive overlays, shoppable video, etc.
Launch & Optimization
Live monitoring, IVT filter, price optimization.
Reporting & Insights
VTR, ROAS, CPM uplift, cross‑screen impact.
See how interactive and shoppable CTV with DoubleJump Nexus drives attention, VTR and ROAS.
CASE STUDY #1
Cross-Screen Retargeting – Multi-Device Engagement
Brand
Online Travel Agency
Goal
Increase booking conversions by retargeting CTV viewers across web and mobile
Execution
Cross-screen campaigns synced CTV, web, and app audiences for full-funnel engagement
Result
38% uplift in bookings | 44% higher ROAS
CASE STUDY #2
CTV Performance – Shoppable Ads Campaign
Brand
Global Electronics Retailer
Goal
Drive 5,000 direct purchases via smart TV interactive ads
Execution
Shoppable ad formats deployed on top streaming platforms, targeting tech-savvy households
Result
6,200 purchases in 3 weeks | 24% engagement rate
CASE STUDY #3
Programmatic Video Campaign
Brand
Leading Beverage Company
Goal
10 million impressions across connected TV devices in 3 weeks
Execution
Programmatic CTV video ads delivered during prime-time on premium OTT apps
Result
12.4 million impressions in 19 days | 32% lift in brand recall
Equativ SSP + SSAI, IVT Shield, OMSDK; IAS/DV/Moat, Nielsen‑ready reporting – all in one panel.
How is CTV different from linear TV?
Which measurement partners do you use?
What ad formats are available?
Can I use my 1st‑party data?
How long is publisher integration?
Any minimum budget?
Your pricing model?
How do you stay brand‑safe and fraud‑free?
